The New Peta Ad Campaign

1

2007-03-18

As a member of the animal kingdom, I can only drop my head in shame at humans who think that they have to champion our rights. As these so-called activists proclaim and trumpet their just and noble causes, they seem genuinely sincere. It may be true that these people seem a few kibble short of a doggie dish, but you have to give them their sincerity. If animal rights powerhouses such as Peta don't have that, then what do they really have?

But Peta's sincerity is not my shame. The main focus of my shame is Peta's ad campaigns. Why does it seem that every time Peta wants to make a statement, they must say it with nudity. I can just imagaine the board meetings to come up with this remarkable idea. "Let's help the animals." "Ok, but how?" "What about getting naked all the time?" "Brilliant. Now let's go have some seaweed and a gelato"

Are we really supposed to believe that this gal is a tiger?

At first, ads similar to the one above were unique and even somewhat clever. However, lately it seems the only method of protest that Peta's members know is to shed their clothing in support of animals keeping their fur. Has Peta's marketing campaign also fallen on tough times during this recent economic downturn or do these animal enthusiasts just enjoy going around wearing smiles and body paint?

I can get that the girls are supposed to some sort of cat-animals, but what is the guy in the trenchcoat supposed to be?

I also wonder if any male members exist in Peta. In the animal kingdom, usually the males are the ones that pander around to the masses. If one does indeed exist, I think that Peta needs to be shaken up by the inherent sexism featured in their ads and protests. When are we going to see the naked guy painted up like a leopard walking down Times Square. On second thought, I don't want to ever see or think of anything resembling that again. Keep using the women as seen below.

How did the girl on the left get in this picture? Was it buy three cute activists and get a homely one free day?

Until Peta comes to their senses, let me, as a proud cartoon animal, offer this suggestion for their next time that they want to make a statement. Instead of showing that you're special and better by not wearing fur, why don't you get some human skin and dress an animal in the discarded flesh. Then, put up clever little slogans such as: "How do you like it now?", "He didn't feel a thing.", or "Don't worry. I'm not wearing anyone you know." Peta could really make the fur fly after that kind of statement.